Brand
Gisou
Selected for the 2026 Hot Brands database based on 2026 beauty editorial / consumer watchlist, current hero-product visibility, and sustained consumer/creator attention.
Founded by Negin Mirsalehi, Gisou grew from a family beekeeping story into a luxury haircare brand centered on honey. Its hair oil became a highly recognizable social-media product.
History
Founded by Negin Mirsalehi, Gisou grew from a family beekeeping story into a luxury haircare brand centered on honey. Its hair oil became a highly recognizable social-media product.
Lines
Honey Infused Hair Oil
Positioning
Hair Care — Netherlands