Brand
Summer Fridays
Selected for the 2026 Hot Brands database based on creatoriq july 2026 skincare/social emv, current hero-product visibility, and sustained consumer/creator attention.
Summer Fridays was founded by beauty influencers Marianna Hewitt and Lauren Ireland. It built a modern lifestyle-skincare identity around photogenic packaging, hydrating masks and a highly successful lip balm franchise.
History
Summer Fridays was founded by beauty influencers Marianna Hewitt and Lauren Ireland. It built a modern lifestyle-skincare identity around photogenic packaging, hydrating masks and a highly successful lip balm franchise.
Lines
Lip Butter Balm
Positioning
Skincare — United States